AssortedInternet
consolidated reports – accessible online – clearly
show the results of local Internet advertising campaigns
from all publishers. The reports detail site visits, phone
calls, emails, and form submissions, showing you exactly
how your campaign is performing. They also show your budget
status, and reflect the superior results obtained through
the AssortedInternet platform’s ability to refine search
sites and keywords for optimal results.
AssortedInternet supplies the missing link between online and
offline activity. Our call tracking service provides advertisers
with a unique phone number for each campaign that forwards
automatically to the advertiser’s existing phone number
(or one that they specify). This unique forwarding number
allows us to record how the local business handles calls
and enables the system to track individual call information,
including the phone number of the person who made the call
(if not blocked), as well as how many calls the overall
campaign produced.
In a similar manner, we also track
e-mail responses through a unique email address, and can
track coupons printed from the advertiser’s Web site.
Taken together, AssortedInternet gives clients a clear view of
how each customer’s online activity translates into
offline purchasing.
|